As both consumer and business confidence continue to rise, we see this positive trend as a testament to the resilience and adaptability of our local businesses and consumers. In this month’s edition of The Millennial Marketer, we deep dive into the news and stories that impact the Jamaican Business world. We also touch on a sticking point for many businesses and brands: how to tell when your marketing strategy is working. Read the October 2023 roundup here!
